Privacy Policy

Hello, howdy, and welcome to our website located at www.sheischeval.com and other derivative domains (“Sites”). The Website is operated by SHE IS CHEVAL, LLC (“we,” “us,” or “our”). We believe that the privacy and security of your information and data is vital. 

This Website Privacy Policy will tell you what information, including personal information, we may collect from you via the Sites, how it is used, how it is shared, and your choices about the collection and use of your information. By using the Sites and providing personal information to us, you agree to be bound by this Website Privacy Policy.

We are also advocates for PLAIN LANGUAGE contracts, so we have attempted to simply summarize each part of this policy to the best of our ability, but we encourage you to read through this entire Website Privacy Policy very carefully to avoid any misinterpretations or oversights. We value accuracy and transparency.

We may occasionally make changes to our Website Privacy Policy. Whenever a change is made to our Website Privacy Policy, we will update the information on this page, so please review this Website Privacy Policy regularly.  This Policy is effective as of October 17th, 2022 and has not been modified since that date.

1. Types of Information We Collect

In order to better serve you with our Sites, we may collect the following categories of information through the Sites.

This may include (i) contact information you provide (such as name, mailing address, e-mail address, or phone number), (ii) any subscription preferences if you receive communications from us, (iii) any surveys you respond to with feedback, (iv) transaction and purchase information and (v) Online User Activity as described below.

2. How We Use Information We Collect

We may use the information we obtain about you for purposes allowed by applicable laws, including to:

  • Provide the Sites to you, provide the products and services offered through the Sites or otherwise by us, manage any transactions, and provide other important notices;
  • Respond to your requests, questions and comments;
  • Monitor the performance of our Sites including metrics such as total number of visitors, traffic, and demographic patterns;
  • Tailor the content we display through the Sites and in our communications, including any content or advertising that we believe may be of interest to you;
  • Operate, evaluate and improve our Sites, and diagnose or fix technology problems;
  • Provide important notices or changes to this Website Privacy Policy; and
  • Comply with and enforce as needed applicable legal requirements, industry standards, our policies and our contractual rights.
  • We may also use or share information in an anonymized or aggregate manner for purposes such as research, analysis, modeling, marketing, and improvement of our Sites.

3. How We Share Information

We will not disclose your personal information to third parties without your consent, except in the following circumstances:

We may share your information with service providers that we believe need the information to perform a technology, business, or other professional function for us (examples include IT services, maintenance and hosting of our Sites, payment processors, marketing partners, and other service providers). We only provide such vendors with information so they can perform their required functions on our behalf.

We use Shopify to power our online store. If you choose to make a purchase, Shopify will collect all the relevant information, including your payment card information.  We do not store, process, or transmit payment card information.  You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

If you voluntarily share or submit any content for public posting through our Sites (e.g., picture, story, commentary), or link it to any social media platforms, that post and any content or information associated with it may become available to the public.

We also may disclose information about you (i) if we are required to do so by law or legal process, (ii) when we believe disclosure is necessary to prevent harm or financial loss, (iii) in connection with an investigation of suspected or actual fraudulent or illegal activity; or (iv) under exigent circumstances to protect the personal safety of our staff, users or the public.

4. Confidentiality and Security

When you submit a request or communication on our Sites, we may need certain information from you. For example, you may be asked to provide your name, email address, and/or demographic information if you choose to complete any online forms used for special events and promotions or to provide feedback about the Sites.  While no use of the Internet is 100% free of risk, we maintain an information security program designed to protect our users' personal information. 

 

 

5. Online User Activity (Cookies, Tracking, and Interest-Based Advertising)

We, our service providers, and advertising partners may collect certain information about your device and use of our Sites by automated means, including but not limited to cookies, pixels and other similar technologies ("Online User Activity").

These technologies can be implemented by us or by third-party products or services we use (such as from Google or Facebook). "Cookies" are small data files that online services can store on, and retrieve from, a user's computer or mobile device through the web browser. The information is stored and retrievable either for the duration of a website visit (known as "session" cookies), or until some later point in time set by the website dropping the cookie (known as "persistent" cookies). Cookies are very commonly used by websites and most browsers are configured by default to accept cookies.  A pixel is a small, clear gif file that when used with Cookies can help gather information about user activity.

When you use the Sites, the information we may collect by automated means includes, for example:

  • Usage details about your interaction with our Sites (such as the date, time, and length of visits, and specific pages or content accessed during the visits, search terms, frequency of the visits, referring website addresses);
  • Device information including the IP address and other details of a device that you use to connect with our Sites (such as device type and unique device identifier, operating system, browser type, mobile network information, and the device's telephone number); and
  • General location information if your device shares information about its location.

Cookies and these other technologies can help us automatically identify you when you return to our Sites. Cookies help us review website traffic patterns and improve the website, and determine what Sites are popular. We can also use such information to deliver customized content and advertising to users of the Sites whose behavior indicates that they are interested in a particular subject area. Our Sites work with third parties (like Google and Facebook) who help us track and analyze visitor activity on the Sites, measure the effectiveness of our advertising efforts, and support the optimization of our digital marketing campaigns.

We use web analytics and tag management services and tools provided by Google and other third parties to collect certain information relating to your use of this website. You can find out more about how Google uses data when you visit our website by visiting “How Google uses information from sites or apps that use our services.”

We use the Meta (formerly Facebook) Pixel on this website. The Meta Pixel may enable Meta to match website visitors with their Facebook User Accounts. You can find out more about how Meta uses data from our website by visiting “What kinds of information do we collect?> information from partners”.

Most browsers allow the visitor to reject cookies. If you choose to decline cookies, you may not be able to fully experience the interactive features our Sites provide.  California law requires us to tell you if we honor Do Not Track signals.  Because there is no reliable standard for such Do Not Track signals, we do not.

6. Your Privacy Choices

We offer you certain choices about what information we collect from you, how we use and disclose the information, and how we communicate with you.

If you choose not to receive any further communication from us, e-mail us at howdy@sheischeval.com.  You may also use any unsubscribe option we provide with a communication.

7. Links to Other Websites or Content

Our Sites may contain links to other websites, apps or online services, including social media. Please be aware that we are not responsible for the content or privacy practices of such other websites, apps or online services, and we encourage you to be aware when you leave our Sites and to read the privacy statements of any other website, app or online service that collects personal information.

In the event that you access our Sites through a third-party social network such as Facebook or Instagram (each, a “Social Network”), we may collect personal information from your profile on that Social Network. This may include your username, actual name, and email address. Your activity on our Sites may also be published through the Social Network. The option to interact with our brand by utilizing features to “like” ‘or “share” our content may be made available on our Sites. If such features are used, certain information may be collected and/or shared between the Social Network and our Sites. We would encourage you to read and understand the privacy policy of each Social Network you use.

8. Children

We do not knowingly collect personal data from children under the age of 13 on our Sites. In the event that we learn that we have collected personal information from a child under age 13 without parental consent, we will endeavor to delete that information as quickly as possible. If you believe that we might have any information from or about a child under 13, please contact us as directed below.

9. Data Subject Requests:

If you contact howdy@sheischeval.com you can make the following requests:  

  • To know what personal data we have collected about you via the Site.
  • To obtain a copy of that personal data.
  • To correct or update that personal data.
  • To ask that such personal data be deleted.  
  • To object to any use of your personal data.
  • To request that we no longer use your personal data for a certain purpose.  

Any such request will be subject to such conditions and limitations as may be allowed by applicable law.  Please note that we may ask you to verify your identity before responding to such requests. If you reside in the European Economic Area, you also have the right to complain to a Data Protection Authority about our collection and use of your personal data. For more information, please contact your local data protection authority.

10. Contacting Us

If you have any questions, concerns or comments about this Website Privacy Policy, our privacy practices, or if you would like us to update information or preferences you provided to us, please contact us at howdy@sheischeval.com.  

Last updated October 7, 2022.